What if we had more context?

Launch film for context on Cosmos, the visual discovery platform for creatives: every saved image now tells you who made it, where and when.

Cosmos is where designers, architects and photographers save the images that inspire them. Most of those images travel the internet with no name attached. Cosmos built a context system that adds it back: who made the work, where it was shown, and when. We made the film that launched it. The question was how to make a caption feel like the main event.

We let the captions do the work. The film is quiet: a warm off-white ground, small black type, and images that slide into place one at a time. Nothing moves unless it says something.

It opens on one line, typed out: what if we had more context? Then the fields arrive around a row of images: artist, year, location, object, brand, and more. A chair settles in the frame and its caption writes itself: Redirect Chair by Earshot Studios, 2024, photo by A. Snyder. Then a gown from Paris Fashion Week, earrings designed in Sydney, a 1928 photograph by Karl Blossfeldt, a studio in Madrid by Iker Ochotorena. Each name sits in a small highlight, like a link.

The last image shrinks into a phone. A tap on the designer's name opens his page, and his work scrolls past in a grid. Then the film closes on one line, now live on cosmos.so, and the Cosmos wordmark.